About Brassbub Digital

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Hi! I’m Dawn

I believe great businesses shouldn't have to choose between showing up authentically and showing up in search results.

I help purpose-driven brands cut through the digital noise and actually get found by the people who need them most. If you've ever felt like you're shouting into the void online, I get it, and I know how to fix it.

Think of me as your bridge between what search engines want and what your audience actually needs. I take the technical stuff (keyword research, site optimization, content strategy) and turn it into something that feels authentically you while still showing up in the right searches.

I've worked with SaaS companies, B2B brands, and lifestyle businesses who all came to me with the same frustration: they were checking all the boxes but still felt invisible online. My approach is different. Instead of throwing tactics at the wall, we figure out what actually moves the needle for your specific audience and business goals.

What you can expect:

  • SEO that makes sense in plain English (no jargon walls, promise)

  • Content optimized for AI Overviews and generative search results

  • LLM-ready formatting that gets your expertise cited by AI assistants

  • Answer Engine Optimization (AEO) that positions you as the go-to source

  • Systems that adapt as search evolves with new AI technologies

  • A partner who genuinely cares about amplifying your voice, not just boosting your rankings

The landscape is shifting fast. Google's AI Overviews, ChatGPT, and other AI tools are changing how people find information. I help you stay ahead by optimizing not just for traditional search, but for how AI systems discover, cite, and recommend content.

The goal isn't just more traffic; it's the right traffic that converts into real relationships and results.

When I'm not diving into search algorithms or testing new AI optimization strategies, you'll find me running trails, painting, or coaching creatives who want to show up more confidently online. I believe visibility shouldn't feel like a performance. It should feel like the most natural way to share what you're passionate about.